Clockwork’s interactive communications campaigns continue to make waves in the South African advertising and marketing industry, with five solid nominations at the annual IAB Bookmark Awards – the benchmark for tech, digital and leading edge innovation.
With the Microsoft XBox Hall Of Fame campaign as the forerunner with three nominations, alongside Acer’s #Instapitch with two, the recognition is testament to holistic creativity with high impact executions that delivered strong and measurable results for the clients.
The categories that Clockwork received nominations for are a direct reflection of the company’s strength in the industry and perfectly highlight areas of expertise in which Clockwork continues to excel.
The nominations are as follows:
Microsoft XBox Hall Of Fame
Campaign: Digital Strategy
Channel: Email, Direct, Inbound Marketing
Channel: Use of CRM, Loyalty & Gamification
Community: Use of user-generated content
Community: Social Media Innovation
The awards takes place on the 29th July 2021.